The Purposeful Use of Program

By Ruth R. Middleman

Jewish Communal Service Association of North America (JCSA), National Conference of Jewish Communal Service, Fall 1968

In order to achieve "purposeful use," Jewish Community Center (JCC) programming must examine both the content as well as the form of its curriculum. Far too often, the means of education does not align with the intended content, and if the power of television has anything to teach, it is it that the "medium is the message." The author argues that the form of purposeful and authentic Jewish programming must be incorporated into a social justice agenda: we cannot even consider the fine points of self-development for some people until all residents of both white and black communities have sufficient basic services. By teaching students through form and content about imagining and building a better world, Jewish programming can contribute to the development of everyone it reaches.

Topic: Black-Jewish Relations, Organizational Development, Jewish Community Centers (JCCs), Communal Responsibility, Education, Community Centers

Name of Publication: Journal of Jewish Communal Service

Editor: Sherman, Sanford N.

Volume/Issue: Vol. 45/No. 1

Page Number(s): 66-74

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Genre: Conference Presentation

Coverage: United States

Language: English

Copyright Holder: Publisher

Copyright Information: Download for personal use, freely distribute link

Bibliographic Information:
Middleman, Ruth R. The Purposeful Use of Program. Journal of Jewish Communal Service. Jewish Communal Service Association of North America (JCSA),National Conference of Jewish Communal Service. Fall 1968: 66-74.


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